Analyze your web pages with the Free Webmaster Tools, Keyword Analyzer and Search Engine Ranking tools:

1. Enter the URL address of the webpage you are analyzing at the top.

2. The following fields are optional: [Keyword] [Include Alt Tags?] [Weigh Entire Site?]

Free Webmaster Tools, Results:

Title: Length and content of "TITLE" tag on the page.

Description: Length and content of description tag, if present.

Keywords: Length and content of keyword tag, if present.

Total Keywords: Total number of comma separated keywords.

Longest Keyword: Length of longest keyword in list.

Total Word Count: The Free Webmaster Tools, analyzer removes HTML and irrelevant words, such as "the," "and," "by," etc. to generate suggested keywords. This is the number of words, including the "stop" words.

Filtered Word Count: This number reflects the word count minus the "stop" words. The Keyword Analyzer tool recommends at least 200 relevant words.

Suggested Keyword phrases: Phrases of 1 -5 words that may be keywords to consider are listed.

Keyword: The phrase that was found.

Count: The number of occurrences of this phrase on the webpage.

The Free Webmaster Tools keyword analyzer Score: Calculation based on the own set of Industry-Standard criteria.

Keyword Density: Ratio of this word or phrase to the total word count - a common benchmark.

The Free Webmaster Tools, Comment - based on score:
"Optimal" - Meta Keyword falls between optimum score and spam threshold.
"Too Low" - Meta Keyword falls below optimum score.
"Spam" - Meta Keyword appears too many times and may be penalized.
"Not in Keywords" - Otherwise good keywords are missing from your keyword meta tag.

The Search Engine Ranking tool, links beneath each word is a link to the major search engines for you to test your placement and research top keywords:
[AltaVista] [AllTheWeb] [Gigablast] [Google] [HotBot] [LookSmart] [Lycos] [Teoma] [Yahoo]

The Search Engine Ranking tool, Search: Link to the search engine to query with this keyword phrase.

The Search Engine Ranking tool, Top Keywords: Scans the top 10 websites on this engine and returns the prevalent keywords.

Meta Keywords: These are the words that are actually in your current meta tag.

Summary: Warnings and Suggestions about the existing page.

Links: Each of the local links on the page are listed here for your convenience. Click links to analyze additional local webpages.

Spam Phrases greater than: Keyword density which keywords are considered too frequent to be realistic. Defaults to 10%.

Suggest Phrases greater than: Density which the analyzer considers a phrase to be worth considering. Words falling below this level are not used in keyword generation. Defaults to 2%.

Optimum Score: Phrase score considered relevant to the query. Defaults to 12 on The Free Webmaster Tools Keyword Analyzer Scale.

Specific Keyword: If you want the analyzer to calculate for a single keyword, enter it in the Keyword field.

Exclude stop words: Stop words are automatically ignored by the analyzer by default. Examples of stop words might be 'and,' 'of,' 'for,' etc.

Include stop words: If you want the scores to be calculated including the stop words, select this option. Some people prefer to calculate keyword density based on the total number of words, including stop words.

Include Alt Tags? Calculate the densities without words found in image "Alt" tags.

Weigh Entire Site? Calculates densities of keywords on this page based on the total words in the site. Suggests keywords on other pages that score well. Note: by "site," we mean the first 20 unique pages and subpages linked from the page being analyzed.

There is a pervading myth that by inserting words you think are relevant to your website in your keywords meta tag, you will automatically improve your Search Engine Ranking. The truth is that only a select few search algorithms utilize the keyword meta tag. The Free Webmaster Tools Keyword Analyzer calculates relevant keyword phrases by analyzing ALL of the words on the page, not just the meta tags.

The Free Webmaster Tools keyword analyzer factors phrases, not just keywords. When a certain phrase appears more than once, the analyzer then calculates the "Keyword Density" of that phrase. The keyword density is the ratio of the phrase to the total number of words, adjusting for the number of words in the phrase. This way, you are analyzing both the keyword density and theximity of keywords at the same time.
Professionals suggest an average of 3% - 7% keyword density for relevant phrases; however, recent changes in Google's algorithm may challenge this belief. Our system accounts for a number of different criteria, not just density, so words that aren't as prevalent might still score as "optimum" if they are placed correctly.

Conversely, if the keyword density is too high (above 10%), it may appear to be artificially "stuffed", and may be penalized as spam by the search engine. The Free Webmaster Tools Keyword Analyzer warns you about words that may occur too frequently to be helpful.

Generally, a well written page will have its own prevalent keyword phrases. The Free Webmaster Tools, Keyword Analyzer and Search Engine Ranking tools helps you identify them.

The Keyword Analyzer and Search Engine Ranking tools lets you set these thresholds yourself to fine tune for your own Search Engine Ranking optimization goals. With this system, web developers get the benefit of keyword density scoring, while also tapping into the value of correct keyword placement.

Note: Keywords scoring "Optimal", by the analyzer, when weighed against the whole website, are your best bets for success.